Public Information Leaflet
For this new Brief, we've been asked to Produce a public information leaflet, which effectively communicates the keys facts, details, figures, statistics, data and/or knowledge you have identified within the Study Task 03.
The leaflet has been restricted so it should be no larger than 35.3 cm by 25cm and should communicate the information in a clear, understandable and engaging format, whilst being appropriate for your identified target audience. For the leaflets, we have to identify specific content in relation to your provided public information video from Study Task 03 considering how we could translate, manipulate, process and communicate the information gathered from the task. Content for work can often stem from your own interests, passions, obsessions and opinions. It is recognition of and an investigation into these personal concerns that help you to develop an individual voice within the creative industry.
What is a Public information film?
The films advise the public on what to do in a multitude of situations ranging from crossing the road to surviving a nuclear attack. They are sometimes thought to concern only topics related to safety, but there are films on many other subjects, including animal cruelty, protecting the environment, crime prevention and how to vote in an election or fill in a census form. Many of these films were aimed at children and were shown during breaks in children's programmes during holidays and at weekends. The general low-budget quality and the infamous static "crackle" before them gave them a Hammer Horror style aura. Some of them were quite terrifying and remained ingrained in the child's psyche well into adulthood, others were quite humorous and used comedy to show the dangers or ridicule the folly of those who ignore them. Many of them involved or were narrated by celebrities of the day.
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