OUGD503 studio brief 2 - Mubi

First group meet up

in our first group meeting for our collaborative brief it went really well, we had a lot of ideas bouncing around and we seemed to all be in the same mind-set about what we wanted to do with the brief. The first thing we did was go through the brie and talk about what it was asking us to do and how we could best achieve it. i brought forward the rewritten brief i had wrote up which helped us with what we where talking about. near the end of the meeting, i suggested we should go and each look at mubi as a platform and write down the strengths, weaknesses, opportunities and treats. Heres some of what i wrote up during the group meet up (ignore the doodles)

We discussed advertising campaigns for other streaming services such as Netflix, NowTV and Amazon Prime, as we all agree that we want to do something different to those advertising campaigns but appreciate that they're popular for a reason, so they must be doing something right. 

Our aims going forward are:

Start to research other streaming service advertisements

Look at past films that have been featured on MUBI

Brand backgrounds

Investigate film industry connections - Sundance, HMV etc

Think about where specific adverts are best utilised - inside cinemas, IMDB, Rotten Tomatoes

Pirate sites/films off the internet - how to motivate people to part with money and not just take off the internet for free