Thursday, April 27, 2017

OUGD503 Studio brief 2 - Mubi

Gifs

On the tail of working on the advert with Isaac, we deiced that some of the video footage we got from the photo shoot would work really well as repeated gifs that would portray the same message as our theme. the gifs are to be used within the Facebook messenger Giphy as a cheap ad campaign to get peoples attention when they send messages to each others using the service.

(for some reason blogger didnt like the gifs i was trying to load so ive had to up load them as videos. just have to imagine that their gifs)







Our gifs are designed to be used on social media sites like Twitter, Facebook and Instagram. Many users on social media don’t generally have a massive attention span while scrolling through their news feed, so we made the gifs short and snappy to encourage people to stop scrolling by and focus on the short animation for a few seconds. We didn’t want to overcomplicate these animations as they wouldn’t be as engaging in the context of a Facebook feed or Instagram adverts. The repeating nature of these gifs allow the scenes that there depicting to show how extravagant the situations are.

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